EVENTS AS AN EFFECTIVE MARKETING COMMUNICATION TOOL

Events as an Effective Marketing Communication Tool

A brewery wanted to know how a new beer they were launching would be received by consumers.It was therefore decided to organize an event during which the author of this contribution conducted Cream research.The aim of the research was to find out whether the new product, a low alcohol beer, will attract consumers with its taste, whether its price w

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Development and application of an online tool to quantify nitrogen removal associated with harvest of cultivated eastern oysters.

Shellfish aquaculture can provide important ecosystem services to coastal communities, yet these benefits are not typically considered within the aquaculture permit review process.Resource managers have expressed interest in easy-to-use tools, based on robust science, that produce location and operation-appropriate values for beneficial services.Th

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